Marketing ideas and best practices to help you accelerate your clean energy marketing.
Is it Right to Keep Marketing Solar During a Pandemic?
Is it appropriate to continue marketing – even something as worthy as solar – when your customers are in the midst of a crisis?
Kicking Off 2020 with a Stellar Intersolar
Intersolar 2020 brought innovation, collaboration, and inspiration to sunny San Diego for three full days last week. As always, Clean Power Marketing Group was there to meet with old friends, forge new partnerships, and soak in the collective passion of professionals in our industry (along with our fair share of Vitamin D).
Three Trends to Tap for Your Solar + Storage Marketing Strategy in 2020
Happy New Decade, Colleagues! The beginning of the 2020s brings a new chapter in the epic saga of the solar industry’s growth and evolution. Before 2020 flies by, here are three key trends to consider as you create or refresh your solar + storage marketing strategy.
Sustainable Meeting Grounds: Austin’s Cosmic Coffee + Beer
Many local businesses would like to do their part to lower carbon emissions but don’t know where to start. Austin’s own Cosmic Coffee + Beer took us on a recent tour to share their sustainability best practices.
Headed to SPI? ESI? NASEW?Bring Your Acronym Wayfinder
This is my 10th year to attend Solar Power International, so forgive me while I wax nostalgic… Remember when you could spend the first hour or two meandering the show floor, getting the lay of the land? When booths weren’t the size of...
How To Earn the B Corp Certification for Your Solar Company
Solar companies are inherently mission-driven, but often fail to leverage this strength. One way to promote your mission is by earning your B Corp Certification. In our last post, we discussed the many benefits of B Corp Certification. In this post, we’ll walk...
Client News and Press Releases
Fellowship Energy Leads the Way with Solar for Faith-Based Communities
(Richmond, VA…August 20, 2018)…Fellowship Energy LLC, a new clean energy finance company developing solutions for religious organizations and parochial schools, has completed its first solar installation for a faith-based community in Richmond, Virginia, as part of...
Quixotic Systems Builds Rooftop Solar for Affordable Housing Communities in NY’s Urban Core
(New York, NY…August 15, 2018)…As the solar industry continues its expansion to serve lower income communities, a New York solar leader, Quixotic Systems Inc. (QSI), has partnered with affordable housing developer Arker Companies to design and...
CalCom Solar Rebrands as CalCom Energy; Spotlights Focus on Water-Energy-Food Nexus
(Visalia, CA…June 27, 2018) – CalCom Solar expands on its leadership in solar for agriculture and water with a name change indicative of the company’s long-term strategy. CalCom Energy, launching this week with a rebranded web site and identity, more aptly...
