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Marketing ideas and best practices to help you accelerate your clean energy marketing.

Is Your Business All That It Can ‘B’?

Is Your Business All That It Can ‘B’?

You work hard every day. You pay your employees well, contribute to your community in real terms, and offer a product or service that’s actually beneficial for people. Are you looking for a way to highlight the positive impact your company makes? Consider getting...

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How to Determine Your Microgrid Business Model

How to Determine Your Microgrid Business Model

Defining your microgrid project’s business model is the process through which you identify the economic benefits and underlying financial structure of your project. This should justify the investment you are making as well as define any ancillary benefits, such as resiliency, that might be more difficult to monetize or quantify. This process is especially important if you are not a utility who might be able to rate-base costs and you need to show financial metrics for your investment with a higher level of certainty.

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