CalCom Energy has developed some of the largest solar farms in the West. CPMG has been a key marketing resource for CalCom, rebranding the company, developing new messaging and designing a new web site. We also managed CalCom PR and social media, tripling social media followers in three months alone. With our support, CalCom increased its visibility in the agricultural solar market, strengthened media relationships, and developed a thought-leadership blog about the agricultural solar sector.
Photo credit: CalCom Energy
Fellowship Energy
Clean energy finance company Fellowship Energy develops solar projects for faith-based organizations, parochial schools and other nonprofit organizations. CPMG first worked with Fellowship as part of the DOE Solar In Your Community Challenge, a competition to uncover innovative business models and expand access to solar. We managed media relations for Fellowship’s win of the Best Nonprofit Program Award and continues to issue project and milestone announcements that garner coverage in key business and trade media.
NEXTracker
NEXTracker is the #1 solar tracking company globally, distinguishing itself with a single-axis tracker and PV system that delivers high ROI, increases performance and reduces costs. CPMG has developed content marketing assets for NEXTracker such as white papers, blog posts and articles. Our white paper titled “Tracking Your Solar Investment,” is one of the most frequently downloaded pieces on the company’s web site.
SunPower
SunPower has been a global solar technology leader since 1985, known for high performance, reliability and aesthetically pleasing solar panel systems for residential and commercial markets. CPMG has been working with SunPower since 2015, spanning every market category from residential to commercial, public and education, both in the U.S. and internationally. We have managed marketing campaigns, webinar programs and events, developed extensive content and collateral, including SunPower’s extensive work on print and video customer case studies, telling the story of solar’s global expansion.
Quixotic Systems Inc.
Quixotic Systems designs and engineers innovative solar energy systems for residential, commercial and non-profit clients in New York. CPMG has helped Quixotic with press announcements and media relations with trade and business media for their vertical solar applications in the NY metro area, including healthcare facilities and mixed-used and affordable housing. Our outreach has garnered coverage in solar and healthcare trades, including a cover of Solar Builder magazine featuring Urban Health Plan’s “solar wall” in the Bronx.
U.S. Department of Energy
CPMG worked with several project teams in the Department of Energy Solar in Your Community Challenge program, a competition created by the Office of Energy Efficiency and Renewable Energy’s Solar Energy Technologies Office. The program was designed to discover new business and financial models to expand solar access to populations with barriers to adoption, such as nonprofits, low- to moderate-income populations and local and state governments. As a technical advisor to the program, CPMG worked with project teams from Maine to Hawaii, providing marketing consultation, messaging, pitch materials, and public relations.
