New Research Shows Public Concern for Climate Change Is Holding Strong During Pandemic
How has COVID-19 affected consumer attitudes toward climate?
Sustainability Marketing
Three Trends to Tap for Your Solar + Storage Marketing Strategy in 2020
Happy New Decade, Colleagues! The beginning of the 2020s brings a new chapter in the epic saga of the solar industry’s growth and evolution. Before 2020 flies by, here are three key trends to consider as you create or refresh your solar + storage marketing strategy.
Headed to SPI? ESI? NASEW?Bring Your Acronym Wayfinder
This is my 10th year to attend Solar Power International, so forgive me while I wax nostalgic… Remember when you could spend the first hour or two meandering the show floor, getting the lay of the land? When booths weren’t the size of football fields — and you could find a friend on the show floor
How To Earn the B Corp Certification for Your Solar Company
Solar companies are inherently mission-driven, but often fail to leverage this strength. One way to promote your mission is by earning your B Corp Certification. In our last post, we discussed the many benefits of B Corp Certification. In this post, we’ll walk you through the process of getting certified. For more stories about marketing
Is Your Business All That It Can ‘B’?
You work hard every day. You pay your employees well, contribute to your community in real terms, and offer a product or service that’s actually beneficial for people. Are you looking for a way to highlight the positive impact your company makes? Consider getting certified as a B Corporation (or B Corp, for short). Earning
Sustainable Manufacturing Takes Root in the Heart of Texas
On 14 acres west of Austin, Texas, a home-grown manufacturing business is delivering on a sustainable vision. Rehme Steel Windows & Doors manufactures high-end, architectural steel doors and windows for some of the most discerning customers in the U.S. Company founder Peter Rehme, an Austin native, decided to build his factory in the Texas Hill
Putting Clean Energy to Sustainable Purpose in 2019
As the clean energy industry enters 2019, it can be tempting to get discouraged by the dire climate news that came out toward the end of 2018. But there is good news on the horizon too. What can you do to make a truly sustainable difference?
Read more.
Mapping The Clean Energy Customer’s Journey
The customer relationship doesn’t end after solar is installed. In fact, it’s only the beginning.
