Bright Ideas Blog

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Why Elon Musk’s Move Will Be a Clean Energy Business School Case in 2025


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Elon Musk’s tender to acquire Solar City may be fraught with risk and some say insurmountable challenges, but this vertical integration play demonstrates a broader trend in clean energy. If the deal goes through, it could become a seminal business school case that’s instructive for generations to come.

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Bright Ideas Blog, solar, Solar in Schools

SHOW AND TELL: Schools Showcase Clean Energy Strategies at Stanford Symposium


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Education and clean energy leaders gathered last week at Stanford University for the second annual Clean Energy for Education Symposium. The schools attending this growing conference are determined to provide students with a world-class education, while dramatically reducing the energy needed to sustain their institutions.

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Bright Ideas Blog, solar

Why Go Solar Now?


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As we head into another scorching summer in Texas, the temptation to go solar is only natural. Look outside: Our roofs are drenched in untapped energy reserves. But with solar prices plummeting over the last several years, isn’t it better to wait until prices hit “rock bottom”? Why pull the trigger on solar now? Over

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