Clean Power Marketing Group has been selected to provide marketing services and support to the Solar in Your Community Challenge, a new $5 million prize competition from the Department of Energy’s SunShot Initiative. The challenge aims to expand solar access to low...read more
Marketing ideas and advice from the clean energy firing lines.
In clean energy marketing, as in other realms of marketing, content is king. But to attract more qualified prospects to your web site and ultimately lower your customer acquisition costs, not just any content will do. You must consistently publish content that...read more
Get the skinny on how to craft an efficient, effective digital solar marketing strategy through our free on-demand webinar and this insightful post.read more
Now is the ideal time to launch a new plan of attack. Here are six ideas to get your new year’s marketing strategy off to a great start:read more
It’s easy to point out where solar marketing gets it wrong: used-car sales tactics, selling price over value, or simply failing to follow up. But what about the companies that are marketing solar and renewable energy right? Here are three positive examples.read more
Clean Energy Events
How to Energize Your Digital Solar Marketing, Present a Strong Solar Brand and Win More Business
This free, on-demand webinar will address the steps a solar business should take to create a branding and digital marketing strategy that differentiates you from the competition and resonates with customers.
Watch the Webinar.
Solar Power Texas
If you’re doing business in the Lone Star State or plan to break into the market, Solar Power Texas is the event for you—highlighting market trends, policies, and education unique to the state.
Dates: June 13-14, 2017
Location: Austin, TX
Intersolar North America
Now in its 26th year, Intersolar NA is the premier B2B conference and exhibition featuring global players in the solar business.
Dates: July 11–13, 2017
Location: San Francisco