Clean Power Marketing Group has been selected to provide marketing services and support to the Solar in Your Community Challenge, a new $5 million prize competition from the Department of Energy’s SunShot Initiative. The challenge aims to expand solar access to low...read more
Marketing ideas and advice from the clean energy firing lines.
There are nearly as many models of community solar as there are communities to adopt them. Solstice, a DOE SunShot grant recipient, is breaking down barriers to solar energy adoption using an online platform and community-organizing techniques pioneered in Obama’s presidential campaign.read more
In the wake of Hurricane Harvey, an organic web of human support is now spreading across Texas. Government organizations, nonprofits and faith groups along with survivors and citizens tired of watching fellow Texans suffer on TV are stepping up to do their part....read more
As the renewable energy industry, specifically solar, gains traction among the residential and commercial markets, a frequent topic of conversation is, “How can a nonprofit organization take advantage of solar energy?” Although there are challenges associated with a...read more
In clean energy marketing, as in other realms of marketing, content is king. But to attract more qualified prospects to your web site and ultimately lower your customer acquisition costs, not just any content will do. You must consistently publish content that...read more
Clean Energy Events
How to Energize Your Digital Solar Marketing, Present a Strong Solar Brand and Win More Business
This free, on-demand webinar will address the steps a solar business should take to create a branding and digital marketing strategy that differentiates you from the competition and resonates with customers.
Watch the Webinar.
Solar Power Texas
If you’re doing business in the Lone Star State or plan to break into the market, Solar Power Texas is the event for you—highlighting market trends, policies, and education unique to the state.
Dates: June 13-14, 2017
Location: Austin, TX
Intersolar North America
Now in its 26th year, Intersolar NA is the premier B2B conference and exhibition featuring global players in the solar business.
Dates: July 11–13, 2017
Location: San Francisco